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AI lead scoring: how OA Connect ranks every chat Hot, Warm or Cold

By OA Connect Team1 min read
Mo the plumber catching coins labelled Hot, Warm and Cold

Describe in plain words what a good lead looks like, and every finished conversation gets a 0 to 100 score, a Hot, Warm or Cold label and a short summary.

Capturing leads is only half the job. The other half is knowing which ones to call first. That is what lead scoring in OA Connect is for.

How it works

You describe in plain words what a good lead looks like for your business: budget, timeline, location, the service they want. When a conversation ends, the platform reads it and produces:

Why plain words beat forms

Visitors do not fill in long forms, but they do answer questions in conversation. The agent collects contact details and context naturally, and the score reflects the whole chat, not a single field.

What your team sees

Every lead appears in your leads list with its score, label and summary. Hot leads rise to the top so follow-up starts with the people most likely to buy. You can export leads, sync them to your CRM through a webhook, and turn any lead into a follow-up task.

Tune it over time

If your team keeps calling leads the score ranked Cold and they turn out great, adjust the description. The scoring criteria are yours to edit at any time.

Try it on your own website

Want to see OA Connect on your own content? Get your demo site in 24 hours: share your website and we build a chatbot trained on it, free.